The era of generative Artificial Intelligence (AI) is transforming YouTube and has brought a wave of creativity and experience for viewers and creators. With the introduction of strict policies and innovative tools, YouTube highlights in a statement its responsible approach to AI innovation, balancing creative opportunities with protecting its global community.
Content tags and transparency coming to YouTube
In upcoming updates, YouTube will implement a tagging system, requiring creators to report synthetic or manipulated content. This measure aims to promote a healthy information ecosystem and combat misinformation, especially in sensitive content such as elections or public health crises. New labels in the description panel and video player will increase transparency and help users distinguish between real and manipulated content.
Additionally, YouTube strengthens privacy and copyright protection. Users may request the removal of AI content that unduly imitates their image or voice. Additionally, music partners will have the option to remove AI-generated musical content that mimics an artist’s tone. These measures aim to demonstrate YouTube’s commitment to respecting the identity and rights of creators.
Content moderation done by more than 20 thousand reviewers
With over 20,000 reviewers and advanced AI technologies, YouTube is continually improving content moderation. Generative AI accelerates the identification of new forms of abuse, keeping the platform safe and promoting a quality experience for all users.
YouTube recognizes the vast potential of generative AI and is dedicated to exploring these technologies responsibly and ethically. A commitment to developing robust protections and incorporating user feedback ensures that YouTube continues to be a safe and innovative space for creative expression.